Guidelines for #WorldwideTVNeedsOutlander
For this effort, we are asking everyone to tweet the priority handles once each using basic tweets translated into the appropriate languages. Then we are asking that you choose 2-3 other countries (or groups of countries) to tweet an extended list of networks up to four times each – for example, Scandinavia, Germany and the UK or Latin America/Spain, France and Italy. There will be documents forthcoming with the priority handles and translated tweets and separate documents for each language forthcoming in the next few days.
Basic trending guidelines:
If your account is “locked” (your tweets are protected or private), you need to go into your settings before the event and unlock it. (You can lock it again after the event.) Tweets from locked accounts do not register in trends and will not be seen by the networks.
Only tweets from accounts with more than 10 followers will count toward the trend. If you need more followers, send a tweet to @OutlanderAmbass or @Reader_DG at least 24 hours before the event and we’ll see to it that you get at least that many followers.
The hash-tag is #WorldwideTVNeedsOutlander. Use this in all of your tweets during the event and only ONCE in each tweet. Don’t include other hash-tags in your tweets. If you are tweeting networks in your own country in your native language, please keep the hash-tag in English for trending and searching purposes.
In the time leading up to the event, please reserve this hash-tag for those who are organizing the event. Bloggers, Twitter accounts representing national and international groups and others who are recruiting should use it, but sparingly. If it is over-used prior to the event, it will be harder to get it to trend.
Don’t use the “retweet” button. Retweets do not count in trending. You CAN retweet by copying someone else’s tweet and adding RT followed by a space to the beginning of the tweet. This is actually a very good idea.
Don’t include the word “trend” in your tweets. There is a rumor that Twitter has a way to prevent overt trending efforts.
Twitter Account Safety – Please read!
If you exceed 100 tweets in an hour or 200 tweets in 3-4 hours, you will get a message at the top of your feed (in a black box – that can’t be good, right?), saying “You have exceeded your daily limit of tweets. Please try again in a few hours.” You have just gone to Twitter Jail and cannot help the effort any further, but you will get the ability to tweet back.
Suspensions are a different (and much more serious) matter. Sometimes, your account is gone for good. (Yep – I got chills typing that.) If you tweet to too many different handles, especially if you do not follow any of them, you run the risk of suspension. We’re recommending that everyone follow all of the handles we’re tweeting at the rate of about 15 per day and to favorite or retweet a few tweets from several to establish a pattern of interaction. If you want to unfollow a few accounts every other day or so after the event, that’s fine. Tweeting the same text to too many different handles in a short period of time is also a risky behavior. Mix things up or use the letters RT as described above.
There are a lot of us tweeting this event, so remember: “Safety First.” We now return you to more advice and stuff…
We cannot stress enough: Do NOT “spam” the networks. Four tweets spread out during the event to each network from each of us is PLENTY. Of course, you’re going to tweet your own networks first (or the networks in countries you especially want to help), but supporting each other once you’ve done that will help the hash-tag to trend in your country, which will be at least as helpful to the effort as your individual tweets to the networks.
Long reply threads will annoy the networks. If you reply to a tweet, make your tweet easy to understand without clicking on the tweet before it.
Watch the left-hand side of your screen during the event. That’s where the trend data is. Sometimes the trend will be very short-lived. Be ready to capture a screenshot if you see a trend. These screenshots are useful in later contact with the networks.
About 10 minutes before the event, use the “Search” window on Twitter to search #WorldwideTVNeedsOutlander. Hit enter and it will take you to the real-time feed. Click “All” to see everyone tweeting the hash-tag. This is the best part of trend efforts – connecting in real time to fans from around the world.
The other reason to watch the feed is to use it to find tweets to use. If the sample tweets do not inspire you and you are not feeling creative, you can copy and paste tweets from the feed and then tweet them as your own (or add RT and a space in front of the tweet and then tweet them.) Find a tweet you like and copy it (highlight, right-click and “copy” in Windows or highlight, hold Command and tap the letter “c” in iOS) then click on the blue “box with a quill in it” icon. That will open a “Compose New Tweet” window. Paste the copied tweet there (right-click and “paste” in Windows, Command and the letter “v” in iOS), check to make sure the tweet is right (nothing missing and nothing extra) and then click “Tweet.” Repeat.
One last note: Before the event, go to your “Me” tab, click the “gear” (settings) icon, and select “Notifications.” Uncheck every box there to avoid spamming your e-mail. You can go back afterwards and check the boxes again.
The event is scheduled for May 19 from 10 am – noon PDT. The the best of our knowledge, the corresponding times are:
11 am – 1 pm in Mountain
Noon – 2 pm in Central
1 pm – 3 pm in Eastern
6 pm – 8 pm in the UK (UTC + 1)
7 pm – 9 pm in Western Europe (UTC + 2)
8 pm – 10 pm in Eastern Europe (UTC +3)
1 am – 3 am on May 20 in Perth (SORRY!)
3 am – 5 am on May 20 in Brisbane, Sydney and Melbourne (SORRY AGAIN!)
5 am – 7 am on May 20 in Auckland and Wellington (REALLY SORRY!)
For time zones not covered here, you can check this site: