People’s Choice Awards Giveaways


We all know that Outlander deserves every award out there (and some that haven’t been invented yet), but the People’s Choice Awards give us the opportunity to make it happen.

This is a big task. Most of the shows which have won have fan bases 10-20 times the size of Outlander’s. Fortunately, few of them have fan bases as dedicated (or as benignly nutty) as ours. To encourage Outlander fans to vote often and repeatedly, Outlander Ambassadors, Sandie Russo of Knitzy Blonde and an anonymous donor are offering prizes for those who help Outlander get recognized (often and repeatedly) in these awards.

When the nomination ballot is announced on October 21, we expect Outlander and its cast to appear among the 10-15 choices in a number of categories. Every time you vote for Outlander (or cast members) in ALL of the categories in which it appears, you will receive an entry in this giveaway.  There is a daily limit of 20 entries per e-mail address, but don’t let this keep you from voting more if you have the time. When you have finished voting for the day (or have voted all of the Outlander categories 20 times), go to the outlanderquotes link below, enter your e-mail address and the number of entries you have earned. To get you started, you’ll receive 5 entries just for registering to vote on the People’s Choice Awards. Here’s that link:

Two things to keep in mind: 1. You do NOT have to vote all of the categories on the ballot. If you don’t care who wins Favorite Hip-Hop Artist, you don’t have to vote it.  Concentrate on the categories where Outlander and the cast appear.  2. Write-ins are rarely successful, so make sure to vote the categories where Outlander already appears before you spend time on write-ins. A write-in vote takes 3-4 times as long to do and we need all hands on deck to get through the nomination process in the categories appearing on the ballot.

The nomination period ends on October 30. At that time, every e-mail which has 150 or more entries in the giveaway will be entered into a random draw for Claire’s cowl in the winner’s choice of color, courtesy of Knitzy Blonde.

Voting for the awards opens on November 4. For every award Outlander is eligible to win at that time, Outlander Ambassadors will award one prize from all of the entries during the nomination period. For example, if Outlander is in the top 5 for Favorite New TV Show, Favorite Actor in a New TV Show, Favorite Actress in a New TV Show, Favorite Premium Cable Show and Favorite On-screen Chemistry, we will award prizes to 5 winners.

To the best of our knowledge, only US residents are eligible to vote for People’s Choice Awards. If anyone from outside the US knows how non-US residents can register to vote, PLEASE contact us with the details. We are planning a worldwide giveaway in the very near future. Stay tuned for more information.

THERE IS NO LIMIT TO THE NUMBER OF TIMES YOU CAN VOTE. The 20 entries per day per e-mail limit is simply designed to give those with less time to devote to the cause a chance to win.

Clear the calendar. Limber up the clicking fingers. The PCAs are about to get Outlandered! Caisteal Dhuni! (OK, OK – we’ll say it.) Tulach ard!

People’s Choice Awards Nominations October 21-30

Nominations for the People’s Choice Awards run from October 21 through October 30.  I’m sure you are as eager as I am to see Outlander clean up!

The first step is to register to vote on nominations and awards.

Follow this link: to register.  Don’t worry that the fields are gray.  Just enter the information.  You may need to enter the two-letter abbreviation for your state instead of using the drop-down menu and your password needs to have at least 8 characters including a number.  Once you’ve completed it correctly, you will get an e-mail confirming that you’re registered.

We’ll remind you (probably several times) as October 21 approaches.  Hopefully, by that time Starz will have given us some guidance on which categories are most worth the effort.  And effort is certainly involved – many fandoms have lots of people who spend several hours a day voting for this.

A word to the wise – you do not have to nominate or vote on each category every time.  You can (and probably want to) browse back to the Outlander categories and click repeatedly on our candidates.  It’s just how the “game” is played.

Voting for the awards will start on November 4.  Here’s to hoping that we will have LOTS to click on then too!

And, unfortunately, this is open to US residents only.  I know, Outlander is beloved worldwide and fans worldwide should be heard.  The US fans will have to carry this one this time.

#Outlander Send-off Party Saturday, September 27 9 pm – 1 am EDT, 6-10 pm PDT


Given Outlander’s great victory over Doctor Who last Saturday, let’s give Outlander a proper send-off this Saturday. Let’s party on the ‪#‎Outlander‬ hash-tag feed from 9 pm – 1 am Eastern (6 pm – 10 pm Pacific). Outlander-themed prizes will be awarded to at least four people who join the party. (Prizes at this time include Claire’s cowl in the winner’s choice of color donated by Knitzy Blonde and an Outlander bandana offered by OutManders Outlanders.) Donors will be watching the feed and when a tweet moves them in some way (laugh, cry, great quote, fabulous meme, sheer persistence), the donor will reply to the tweet of their choice and name the prize. Sharing the Outlander love for fun and prizes – how great is that?

Ground Rules:

Only tweets between 9 pm – 1 am EDT (8 pm – midnight CDT, 7 pm – 11 pm MDT, 6 pm – 10 pm PDT) with the #Outlander hash-tag are eligible.  Additional hash-tags may be included.

There are no geographical restrictions.  Fans worldwide are eligible.

Tweets from locked accounts are not eligible, as they are not visible to anyone but your followers.  Please unlock your account before the party.

Winners must agree to follow the donor long enough to provide an address via Direct Message.

Prizes are awarded solely at the discretion of the donors.

Keep those Twitter accounts dusted off. The UK has asked for our support one more time to help bring Outlander to its homeland. And we can’t forget France, Brazil, Portugal, The Czech Republic, Poland (Who am _I_ forgetting? Sorry!) and all of the other Outlander-orphan countries. There will be many other opportunities to share the Outlander love in the coming months.
See you Saturday on the #Outlander hash-tag feed. Caisteal Dhuni! (OK, Tulach Ard! too.)

You Are Invited to the #OutlanderWedding Twitter Party Saturday, Sept 20 8 pm – 1 am EDT, 5 pm – 10 pm PDT

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The day we’ve all been waiting for is almost here. To celebrate the marriage of Claire Elizabeth Beauchamp and James Alexander Malcolm MacKenzie Fraser, we are planning a virtual party on the #OutlanderWedding Twitter feed.

The festivities kick off at 8 pm Eastern time with a one-hour pre-function where we will try to trend #OutlanderWedding with photos, quotes and screenshots of the happy couple to introduce those who are not familiar with Outlander to our Claire and Jamie. There is no need to direct these tweets at any particular handle. Tweets like “You are invited to the #OutlanderWedding at 9 pm ET/PT on Starz” and a great photo of Sam, Caitriona or both will be just perfect.

Once the episode begins, those who are forced to wait can continue the effort while those who are enjoying the episode watch, sigh, swoon, cry and squee in peace. We’re asking that after the episode airs, those in the eastern time zones (and those in the west with access to the eastern feed) watch again and live-tweet their reactions to what they are seeing using the #OutlanderWedding hash-tag. Between the west anticipating the wedding and the east re-living it, we should have a huge impact if we work together. In the west and don’t want to see spoilers? Stay on your “Notifications” tab and pout with the rest of the (temporarily) deprived.

The Nielsen company, who does the TV ratings, watches the Twitter feed and publishes which shows were talked about most on Twitter every day. Outlander was #1 on the day of the premiere and #3 last week. Let’s try to make it #1 again this week. Jamie and Claire deserve nothing less on their big day. We have heard conflicting reports about when Nielsen collects their data, but we do know that the time from the beginning of the first airing of the episode in the east until the end of the first airing of the episode in the west is monitored.

Basic Trending Guidelines:

Only accounts with more than 10 followers count toward trends. Send a tweet to @Reader_DG by midnight PDT on Friday if you need more followers and we’ll help you find more. Please follow your new followers back.

5 tweets each from 5000 accounts is more helpful than 50 tweets each from 500 accounts. Everyone can help.

A valid tweet for the trend needs 2 words plus the #OutlanderWedding hash-tag. A photo link probably counts as a word, but let’s play it safe.

There is some debate over whether multiple hash-tags in a single tweet are counted in trends. Again, let’s play it safe and only hash-tag #OutlanderWedding.

More than 100 tweets in an hour or 200 tweets in 2-3 hours will land you in Twitter Jail. (Yes, there IS such a thing.)

If your account is “locked” (your tweets are private), your tweets will not count in the trending effort or be seen by anyone but your followers.  Please go to your “Me” page and click the “gear” icon.  Then click “Settings” and then “Security and privacy.”  Then uncheck the box next to “Protect my tweets” and then click “save.”  You can go back after the event and lock your account again.

See you Saturday on the #OutlanderWedding feed!

Getting Outlander the Great Publicity it Deserves

This post is mostly “lifted” from my good friend Laura Carmichael aka @LallybrochLaura.  Thanks, girlfriend!

Outlanders, I think this will have been posted before, yet it bears repeating now that Our Show is on the air.

I write this as someone who has watched the online metrics come through for Fortune 100 companies and competitors. The way interest is gauged is by how many viewers a given page (article, post, etc.) receives, AND by how many viewers take an action indicating interest (sharing that page, making a comment). We also look at how long a viewer spent on the page (from which it can be hoped more advertising or brand-building soaked in). Those things really do make a difference in what the company does next. So…

If you see an interesting article, do more than ‘favorite/like’ the tweet/post: –> Go to the originating site, and TWEET itSHARE it on Facebook, and Comment (if the page has Comments). <–

The more of us who do this, the more the provider of that content will know THERE IS INTEREST in Outlander – and then they are more likely to generate more coverage, and potentially better coverage, in the future.

Spending 10 minutes a day on this will help build and cultivate the Buzz that gets more subscribers for Starz (and more seasons of Outlander for all of us), so please let’s all keep up the good work!

And we can all pardon each other in advance for the seemingly redundant tweets and posts: Remember, every time we do this, a Highlander gets his Kilt. ;o)


Missions Accomplished! Entry Information for Door Prize Giveaways. Deadline 9 pm EDT August 10.

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Missions accomplished! Outlander has been trending at #1 on tvtag for much of the day and hit a high of >1500 checked in, which was almost a 3-fold lead over the second place show.

‪#‎OutlanderDay‬ trended for about an hour, from 9 pm EDT until almost 10 pm EDT, exactly coinciding with the premiere.

‪#‎Outlander‬ also trended on the West Coast during the premiere in the Pacific Time Zone.

Here are the links to enter the door prize giveaways. CLICK ON THE LINK TO ENTER!

Outlander Ambassadors will award one bandana/mini-poster set and 2 copies of TVGuide, which will be sent to Diana for signatures with postage-paid envelopes addressed to the winners, for both tvtag and Twitter participants. (6 winners in total)



The deadline is 9 pm EDT on Sunday, August 10. Good luck and THANK YOU!

Virtual #Outlander US Premiere Party August 9 9 pm – 1 am Eastern Daylight Time, 8 pm – midnight Central, 7 pm – 11 pm Mountain, 6 pm – 10 pm Pacific, 11 am – 3 pm August 10 AEST, 1 pm – 5 pm NZST

Let’s all get together, raise a wee dram and celebrate the premiere of Outlander on Twitter and tvtag.

Please start by checking in to Outlander on tvtag, then head to Twitter and tweet your reactions to the show using #Outlander.

Trending during a first-run broadcast is the best thing we can do to advance all things Outlander. It will be most effective if we succeed in trending during the first airing, which will be at 9 pm Eastern, 8 pm Central, 7 pm Mountain and 6 pm Pacific. If you check your cable listings, you probably have the Eastern feed even if you are not in the Eastern time zone. Otherwise, you can use On Demand, or YouTube to watch. Given that the episode will run again immediately following the official premiere, we have lots of opportunities to make an impact.

Door prizes will be given. Refreshments are on your own.

Outlander Ambassadors is offering two Outlander bandana/mini-poster sets as door prizes. The first set will be awarded if we succeed in trending ‪#‎Outlander‬ at any time during the virtual party. The second set will be awarded if we make Outlander #1 on tvtag.
If neither goal is reached and we just have a great time tweeting with each other, Outlander Ambassadors will offer 2 copies of TVGuide with Outlander on the cover.

See you on the #Outlander hash-tag on Saturday night!  Slàinte mhath!